New York, July 19, 2023 — The DD.NYC® team is incredibly proud to share their latest collaboration with the Ms. Foundation for Women, an organization dedicated to supporting women and girls worldwide. With unwavering attention to detail and passion, DD.NYC® has created a unique website and branding that reflect the grandeur and importance of this remarkable organization’s work.
From the outset of the project, the DD.NYC® design team was confident in their ability to deliver something exceptional. Thoroughly studying the identity of the Ms. Foundation of Women, they paid special attention to the Organization’s values, mission, and the impact it has on the lives of women and girls worldwide.
The process began with the deep philosophical discovery to understand the brand and the mission of Ms. Foundation for the past half a decade. The development of branding aimed at inspiring, attracting, and engaging the foundation’s audience, as well as touching tones of legacy and celebration for the work done in the 50 years of the organization.
DD.NYC® presented multiple distinctive concepts that convey the energy and dynamism of the Ms. Foundation of Women’s movement. Our team created a customized 3D model that combines symbols of strength, unity, and international influence, which was used across all visual materials. Additionally, a font iconography was developed to give the organization an identifiable and cohesive identity. The assets produced by the DD.NYC® team included:
The DD.NYC® team invested countless hours in perfecting every detail, meticulously refining the project, and the result was truly awe-inspiring.
During the design process, it has been announced that the Ms. Foundation’s Women of Vision Award, presented by the country’s oldest women’s fund, will be bestowed upon Meghan, Duchess of Sussex, and co-founder of Black Voters Matter, LaTosha Brown, in May. “We are thrilled to announce the recipients of this year’s Women of Vision Award and celebrate 50 years of progress and power,” said Teresa C. Younger, President and CEO of the Ms. Foundation. “Meghan, LaTosha, Wanda, Kimberlé, Olivia, and Rebecca are incredible leaders, and we are grateful for the opportunity to shine a light on their numerous achievements and tireless work for gender and racial equality in the country and around the world.”
The remarkable work for the Foundation was nominated for an International Academy of Digital Arts and Sciences renown Webby Award in 2023, amongst countless other awards including Website of The Day for the innovative WOV Gala website.
When the day of the Ms. Foundation for Women’s 50th-anniversary celebration arrived, everything was meticulously arranged. At the event, the foundation successfully raised $50 million to support movements for gender and racial equality, providing assistance to grantee partners across the country. These funds will strengthen reproductive justice, improve economic security, and promote equality and justice for all.
DD.NYC® takes pride in collaborating with the Ms. Foundation for Women and continues to support organizations working towards gender and racial equality. They believe in the power of design and branding to contribute to creating a more just and equal world for all.
About DD.NYC® : DD.NYC® is a design agency specializing in creating unique websites and branding. They collaborate with clients, helping them unlock their potential and convey their uniqueness through visual materials.